MBA: Management by Auerbach: Management Tips from the Leader of One of America’s Most Successful Organizations.

AUERBACH, Red and Ken Dooley.

Item Number: 92509

New York: Macmillan Publishing Company, 1991.

First edition of American basketball coach and team president Red Auerbach’s primer on successful sports management. Octavo, original half cloth. Signed by Auerbach on the front free endpaper, “Regards, Red Auerbach.” Foreword by Lee Iacocca. Fine in a fine dust jacket. Jacket design by Richard Aquan. Jacket photograph by Joe Viesti.

One of the most successful team officials in the history of North American professional sports, Arnold Jacob "Red" Auerbach won a total of 16 NBA titles as a coach, general manager, and team president over the span of 29 years. Written with filmmaker and management writer Ken Dooley, Management by Auerbach tackles difficult subjects in chapters such as: Building Your Own Success with a Successful Organization, The Psychology of Winning, and Learning From Our Mistakes.